SEO News

Interface

RSS
  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Is the UI a "what you see is what you get" (WYSIWYG) interface? Can [VENDOR NAME] import local relevant data into its interface from our website analytics provider? Which platforms and technologies does [VENDOR NAME] currently interface with...

  2. Mobile Advertising Measurement: Winning the Long Game

    High open rates but low registrations rates can be indicative of a poorly designed user experience or a complicated interface. Approaches to advertising fall into two general categories: long-term campaigns and burst campaigns:

  3. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    However, issues do arise when brands rely on their desktop user-interface to also serve as the tablet user-interface. The optimal solution is for brands to provide the same content available to desktop users, but in a user-interface designed for...

  4. A Knowledge Gap Analysis Will Tell You What Web Analytics Can't

    When an engineer sees 100 users doing the same thing 100 different ways, they think that they need to design an interface flexible enough to allow anyone to perform the task any way they want. When a UX designers sees 100 users doing the same thing...

  5. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    For example, a promotion to update thousands of ads can be done with a few clicks in the interface across a number of campaigns. Jerry Dischler, vice president of product management for AdWords, explained the motivation behind the updates, saying...

  6. The 4 Most Interesting Features in Google Shopping Campaigns

    With this update, Google is finally giving retailers SKU level detail around their PLA performance in both the interface and via their API. Last week, Google confirmed that it would be forcing migrations from the current PLA format to the new...