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  1. Ford Retains Confidence in Facebook Ads as GM Quits

    Mansell said that ultimately it all depends on the product category but there is still a lot of opportunity to grow for brands willing get to grip with the new metrics, adding, "I would be interested to know how much work GM had done in this area...

  2. What Google Analytics New Social Reports Offer & What They Can’t

    After examining the new features of Google Analytics on my own blog, I found the platform speak, as explained in Google Analytics Social Overview page, (“where social traffic sources and pages identify communities interested in my content”), doesn...

  3. Wajam Adds Social Layer to Google With Facebook, Twitter Results

    Indeed, a run through the results shows a lot of promise for those interested in viewing friend recommendations alongside organic results. Wajam launched a new social search experience today and it just might answer a lot of user criticisms about...

  4. 5 Facebook Timeline Brand Page User Insights and Tips for Marketers [Study]

    They were interested in learning more about the company’s history, yet some were confused when information appeared that seemed to predate Facebook. Brands on Facebook have some work to do in helping fans understand their message on the new...