Although it's still premature to talk about "ranking" on Google Now's information cards, we can safely assume that current best practices for local SEO will play a key role in staying ahead of the mobile search game.
Even Google has now entered the tag management game with the announcement of the Google Tag Manager. Ideally marketers should work with vendors that belong to industry organizations like the Interactive Advertising Bureau (IAB) or Network...
The interactive Doodle was created in the style of an 8-bit video game. You can both watch ice being resurfaced by a pixelated man on a Zamboni, or click the Doodle to play a game centered around cleaning the various patterns of usage off the ice.
But the days of hearing social hyped at the expense of other channels (as if it's a zero sum game) are over. Location, time, screen size, and consumer intent will drive more interactive and responsive experiences.
Game of Thrones, Khaleesi Daenerys Targaryen Warrior Princess Wig If someone you love likes "Game of Thrones" they will have fun with this gift! You can find "Assassin’s Creed III", "Call of Duty Black Ops 2" and "Halo 4" almost anywhere today and...
If you walk away learning something valuable that’s not on your list, you’ve come out of a conference ahead of the game,” said Zwicky. Seriously, content as we perceive it from a search marketing perspective has changed dramatically over the last...
A hurdles game in honor of the 2012 London Olympics. A Turing Machine code-breaking game, also in HMTL5, in honor of Alan Turing’s 100th birthday. Today’s Google homepage features the latest of a series of interactive logos.
Again, unless you happen to have the luck of being a top notch big brand that can seemingly do no wrong, you're going to have to step up your game and stop thinking that you'll just magically build links and attract users.
We arrive late in the game and just adopt the solutions that have already been tested in the United States. IgnitionOne's new MD for Brazil Galli, is best known in marketing circles for launching, 10’ Interactive (10’ Minutos), one of the first...
Google discusses the technology behind the game here. Unlike other interactive Doodles, there is no option to skip the race and go straight to the search results. However, today’s interactive Google Doodle is easily the best and most fun so far...
Today’s Google Doodle is an interactive HTML5 codebreaking game that simulates the Turing Machine. However, if we consider the more precise—and somehow related—question whether a digital computer can do well in a certain kind of game that Turing...
The more action the better, though, so if a game or drop-down was included, it might help. You’ll want to include interactive elements here like clips or games, all of which are highly customizable on YouTube, but also be sure to make your brand...
It could be a colleague, industry friend, or online blogger, but you’ll need to know who they are - and who you are - to effectively play the game on the right field with the necessary skills and proper equipment," Schottmuller said.
How can a brand best optimize with the times and stay in the tweet game without losing time and money? In order to be engaging and interactive like the social media best practices call for, there is an entertainment factor when it comes to Twitter.
Do you think this is another way for Facebook to enter the search game? A few simple changes like this and Facebook could enter the search game pretty quick. Something that's very interesting to me is this sign out screen is the same as Facebook...
Yet, international websites are a serious game and require just as much thought and attention as their English counterpart. Generally speaking, HC cultures, such as Asian countries, expect content to be interactive and more socially oriented, with...
We all know that, but taking action is a totally different ball game. Forrester's Interactive Marketing Forecast for 2011-2016 predicts that 26 percent of all advertising spend will come from interactive marketing reaching a grand total of $77...
Enter GetGlue, the community that asks people what they‟re doing – whether it’s watching a TV show, watching a movie, watching sports, listening to music, playing a video game, reading a book, thinking about a celebrity, or thinking about a topic.
Almost 90 percent of those who watch the game are either looking forward to watching the ads (59 percent) or enjoy watching the ads (30 percent), according to a study by Harris Interactive. Both charts have arrived just in time for marketers and...
Several early SOPA supporters backed out, either under pressure from consumers or in light of their learning more of what it entailed, including game developer EA, GoDaddy, and Microsoft. CNET, Download.com, and ZDNet are divisions of CBS...