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Interactive Design

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  1. What is SEM? Depends on Who You Ask

    CIO.com recognizes SEM as a combination of paid advertising, search engine optimized design, marketing copy, involvement with the online community, and keywords. I tend to think of both organic and paid since the acronym stands for 'search engine...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    AC: Content strategy (including the creation of great content and the promotion of such content via social media), semantic markup (schema.org, author/publisher tags), and mobile SEO (responsive design or dynamic serving being preferred).

  3. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    Have an agency or consultant monitor the findings in GWT and relay information to design, development, and marketing teams. Simmons will speak to attendees at SES Chicago in early November on what it takes to become a leading SEO mechanic...