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  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Well-researched and relevant data, a study or a news story While Google may never know for sure if a link was built or natural, they have the data (and the analysts! Data-Driven Brand Assets To make it PR newsworthy, you need data - run surveys...

  2. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    They’re also looking to site search data. The BrightEdge Data Cube. The data is only in 90-day segments, so download and archive, Kasteler said. A month later, Google moved to 100 percent secure search, building on a slow and steady loss of keyword...

  3. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    The downside is that the crucial content or key product data may not be visible to search engines, which often will not parse the JavaScript. Hyperlinks, which include URL fragments, are used to load the requested product data at the time of user...

  4. 26 Free Must-Have Tools for PPC Success

    It'll show search volume, create ad groups, and provide demographic data – all in Excel. Excel is necessary to analyze and manipulate PPC data. Use this plugin to pull Google Analytics data into Excel and make reporting easier.

  5. Yandex & Google: A Big Change for Russia's Display Ad Market

    Data management platform: These have a direct relationship with data suppliers, which allows advertisers to target according to their needs and segment user's data. Currently, what is trending is the heightened popularity of data management...

  6. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Analyzing your website data with Google Analytics is much like mining for gold. If web analytics is like gold mining, then a Google Analytics advanced segment is the pickaxe you need to chisel through your data to expose the glimmering insights...