SEO News

Intent

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  1. Remarketing Across Ad Exchanges With DoubleClick Search

    For example, High-Intent users may only need to see another ad or two to make the purchase if their original query included terms like "purchase" or "buy. Consider grouping your keywords into buckets like, "high-intent," "medium-intent," and...

  2. Top 10 Skills That Separate Real UX Designers from Wannabes

    More than denigrating wannabe UX designers, my intent is to help you hire a more qualified UX professional and achieve real UX successes. UX design was largely unappreciated for many years, but the rash of recent successes attributed to good UX...

  3. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    If you do intent to purge content from your site, there are some key things to consider first, such as: Panda isn't going away. In fact, Google continues to dial up the importance of quality content and user engagement signals and is only ramping...

  4. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    After all, the best advertisers go to great lengths to ensure their campaigns respond to searchers' intent and deliver a relevant experience. This is understandable. We all know that consumers, more often than not, will click on the top ad above or...