You can download Beckman's helpful presentation on Bringing Together Paid, Owned, Earned Media on the ClickZ Intel site. Not everyone does – in fact, many brands usually don't have full clarity when it comes to understanding each of those areas.
For years I have been emphasizing awareness of the social and search community of a statement Google made in 2008 that Google's 'intel inside' was data, rather than search. Carpe diem! Time is money and the clock is ticking in the race to acquire...
Note: Ekaterina has since left Intel and is now co-founder and CMO of Branderati Ekaterina Walter (Think like Zuck, Intel)* Before anyone hires you, they Google you (and Facebook you and Twitter you and Linkedin you, etc).
Or, as SEW reported earlier this month in a story entitled, YouTube Contest Case Study: Intel Generates Awareness, Engages Consumers, Drives Brand Lift, Intel launched a five-month series of time lapse photography and slow motion videography...
To inspire greater creativity, Intel focused specifically on time lapse photography and slow-motion videography. In addition, the three grand prize winning entries would be used in online Intel ads. Laurie Koehler, Consumer Campaigns Activation...
For example, you will want to see how Intel is using a new feature that allows you to link to your associated channels to promote their international channels. And you will also want to read Luke Kintigh’s post on the iQ by Intel blog, "A Sneak...
In July, HerCampus held a conference for all of its writers in New York, and Intel branded the event to promote its Ultrabook technology. Dorm decor, fall school fashion, and search engines? Microsoft wanted to show young women that its Bing search...
The defendants, which also include Intel, Adobe, Intuit, Lucasfilm and Pixar, have been accused of conspiring to limit worker salaries and mobility by agreeing not to pursue each others' active employees.
In 2008 Google, Intel, Comcast, Time Warner Cable and Bright House Networks invested a combined $3.2 billion. Google will sell its 6.5 percent stake in wireless Internet service provider Clearwire for roughly $47 million (or a discounted stock...
The document is part of a lawsuit that alleges that Apple, Intel and Google had an agreement to not poach each other's employees - despite high-level acknowledgement that such action was "likely illegal".
After leaving Fairchild, Noyce founded a little company called Intel in 1968. Today’s Google Doodle honors Robert Noyce, the man who invented the microchip, which is a critical element for modern electronic devices including personal computers...
However, a massive site and brand like Intel could also plug in their databases of products into Naver, but for a fee. Naver has never been known as a simple search engine. As pointed out in my recent article on Naver’s paid search, it's a dynamic...
This year, tech companies dominated the top of the Best Global Brands report Top 10, with IBM, Microsoft, Google, GE, Intel, Apple and Hewlett-Packard all making the cut. Also in the top 10: Intel, Sony, and Apple in fifth, sixth, and seventh...
In London, England, Google has joined with other technology giants (including Facebook and Intel) to establish a center for startup Internet companies. Google is establishing a stronger international presence with the purchase of land for data...
Google has announced a partnership with Intel. The two companies will be working together to tune the architecture of Android to the next generation of Intel Atom processors. Google and Intel are taking part in a "joint effort is designed to speed...
Vidal has also worked with a variety of companies and brands, including: Atlantic, Blendtec, Google, Intel, NBC Universal, Sanyo, Staples, Timberland, Toshiba, Warner Music Group, Wrigley, and YouTube.
There are other PHR solutions on the slow rise, including Microsoft’s HealthVault and the Intel-backed Dossia. Google Health was much different than Google as a search engine; it required that consumers use their site to upload their personal...
Specs: 1.66 GHz Intel® ATOM Processor N570 | 16 GB solid state hard drive | 2GB DDR3 RAM | 11.24" screen | 6 hours of estimated battery life | 3.19 lbs | HD audio support | HDMI port Specs: 1.66 GHz Intel® ATOM Processor N570 | 16 GB solid state...
Because if you have a slow connection your all web-based cloud computer surely won't be blazing like your 2.66GB Intel dual processor laptop is now. Google's newly rebranded ChromeOS, which we learned at Google I/O is now called ChromeBooks, may...
Apple Allegedly at Center of Employee Compensation Conspiracy Involving Google, Intel, Adobe, Pixar, and Lucasfilm - Forbes Here's a roundup of today's other search news and headlines from around the web.
