SEO News

Insights Search

RSS
  1. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    Instead, purchase detail reports give granular transaction details for better insights into campaign performance, so brands can: identify the impact of their advertising on achieving core business goals; improve ad targeting by matching ads to the...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Use Google’s PageSpeed Insights Tools Last, but not least, is to test your webpages via Google’s PageSpeed Insights. Then choose Organic Traffic from the System list of segments, which will filter your reporting by organic search traffic hitting...

  3. Optimizing Search and Digital Marketing With Multi-Channel Attribution Modeling [#CZLSF]

    Out of the first 80 tests that were launched, they were able to generate more than 25,000 incremental inquiries, increase their lead value, and gain more than 100 important insights. However, he was replaced by a well-known advocate in the search...

  4. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search marketers (SEMs) on Twitter to discover what topics they talked about, which content they consumed and shared, and what...