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  1. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    Bailey mentioned that “Subscribers, Fans,  was a great resource to gain further insight in how to further succeed in collaborating with social media and email marketing. Ask them to share their stories, photos, and opinions to gain insight into...

  2. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    GOAL: Market Research, Improve Customer Satisfaction, Reduce Research Costs brand online insights/comments X _____% focus group insight quality X $_____ equivalent focus group cost / _____(#) insights from average focus group...

  3. Online Video Trends in 2011: From YouTube Mobile to Major Redesign

    YouTube Analytics Replaces YouTube Insight YouTube Analytics replaced YouTube Insight. With 20/20 hindsight, it’s relatively easy to identify the top online video trends in 2011. Internet users watched online video content in October for an average...

  4. Conference Agenda Posted for SES London 2011

    Obviously, automation is key here -- but it does require a lot of insight into the actual mechanics of Twitter in general and online conversations in particular: which automation tools to use? Deep Dive into Analytics: When Bounce Rate No Longer...

  5. SES Chicago 2010 advanced blog and video coverage!

    RachelBaker.met  SES Chicago 2010 ConferenceJeff Woelker  Meaningful SEO Metrics: An Interview with BrightEdge CEO Jim Yu LinkWorth  SES Chicago Discount CodeNVI Solutions 20% off SES Chicagoe-nor  Google Analytics Seminar @ Search Engine...