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  1. Should You Syndicate Your Blog to Get More Traffic & Leads?

    Business Insider: Lots of business topics to write about and a growing readership. Some of the strategies marketers use to build traffic include guest blogging. But I'd like to propose another variant which seems to have gotten a bad rap over the...

  2. Top Content Sources, Topics & Profiles Among Marketers at Mid-Size Companies [Study]

    And the top industry media shared included Mashable, Business Insider, and Adweek, among others: Ever wonder what marketing publications and content matters most to marketers? Newly released findings by social insights company Leadtail and DNN Corp...

  3. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    Business Insider recently published a story on the death of social ROI. One of the most challenging tasks in selling digital marketing to the C-Suite is defining the return on investment (ROI). It can be particularly challenging when justifying the...

  4. What Percentage of Brands Actually Use Google+ Authorship? [Analysis]

    Whereas brands which haven't configured authorship yet include GigaOm, MacRumors, BuzzFeed, Business Insider, Twitter Blog and AdAge. Within the search industry we are all aware that Google are heavily promoting Google+ and the usage of Google...

  5. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    Provide interesting content or insider deals and promotions for your social media fans. In analyzing more than 500 million shopping experiences, Monetate found the conversion rate for email marketing was more than 3 percent, while search came in...

  6. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    Cut to August 2011, and Business Insider put out their infographic on Tips for Tipping Etiquette, which was an exceptionally well put together guide on tipping etiquette based on frequency and service offered, in an easy to read chart format.

  7. In Search for New Pope, Vatican Embraced Twitter, Facebook & Google

    That fact has changed lately as websites such as aleteia.org (a worldwide Catholic sharing network) and Vatican Insider are keenly taking immediate advantage of the announcement of Francis as the new pope to provide news and promote their sites...

  8. Conflicting PPC Trends: What They Mean & How to Fix Them

    Learn more PPC Insider Tips at SES New York 2013: These polarizing trends often occur with stats that should be parallel or at least trending similarly. As disturbing as this discrepancy may be, it can also help you gain deeper insights into your...