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Inktomi Content Acquisition Program

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  1. Going Beyond FTC Paid Inclusion Disclosure Guidelines

    Instead, it was because at that time, MSN placed ALL LookSmart listings (paid inclusion or not) before the crawler-based backup results from Inktomi. Yahoo's content acquisition program is designed to bring in content from all over the web that...

  2. Yahoo Announces Content Acquisition Program

    Existing Inktomi Search Submit customers will have the option of maintaining their subscriptions (receiving continued traffic from partners previously in the Inktomi network) or joining the new program for ongoing distribution on Yahoo Search and...

  3. Yahoo Announces Content Acquisition Program

    With its acquisitions of Inktomi and Overture, Yahoo inherited six different pay for inclusion programs (from Inktomi, AltaVista and AlltheWeb). The new program, called CAP (Content Acquisition Program), focuses on both commercial and non...

  4. Yahoo To Buy Overture

    In March, Yahoo completed its acquisition of Inktomi. As for paid inclusion, one eventual index means there should be only one eventual program, rather than the three separate programs that now run for Inktomi, AltaVista and AllTheWeb.