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Initiative

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  1. Bing Denies Censoring Search Results, Blames 'Glitch'

    Microsoft is a signatory to the Global Network Initiative, which is an effort by a multi-stakeholder group of companies, civil society organizations (including human rights and press freedom groups), investors, and academics to protect and advance...

  2. The 2014 Super Bowl Commercials Just Kicked Off

    According to Unruly, "The Super Bowl catapulted the real time marketing initiative forward in 2013. Based on new data released by Unruly Media, digital marketers now know that 60 percent of the most shared Super Bowl ads of all time were launched...

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Branded keyword data helps validate the performance of event marketing in association with brand development and webmaster tool programs provide a simple way to better support this initiative. In fact, Aberdeen's 2012 Marketing Lead Management...

  4. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    The potential to make a real ROI impact with your company's online marketing initiative is greater than ever. It has been an incredibly eventful year in terms of updates from Google. Major 2013 changes included further releases of Penguin and Panda...

  5. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    Google wants marketers to be mobile-friendly – so much so that they launched their HowToGoMo initiative in November 2011. Yet marketers struggle to pull together a holistic view of a consumer who may connect across devices, at various points...