SEO News

Informational Query

  1. Do, Know, Go: How to Create Content at Each Stage of the Buying Cycle

    Know = Informational Content Capture early buying cycle, long-tail traffic via informational content. From a natural link acquisition perspective, it’s much easier to attract quality links to great informational content than it is to key...

  2. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent informational queries.percent navigational queries.percent product queries.percent services queries.

  3. Creating an Effective Keyword Portfolio Means Understanding the Search Landscape

    Correspondingly, Google will deliver informational-based pages that carry high domain authority, cover a broad variety of subject matter (that isn't just Michael Jackson themed), and deliver higher levels of content than other websites.