SEO News

Information Studies

  1. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    In creating content, it's important to grab as much information from your clients as you possibly can – the more you can absorb from them the better the creative content ideas that you come up with. However, if you tell people that you're compiling...

  2. Google: Top Search Ads Increase Brand Awareness by 6.6% [Study]

    As part of the studies, 800 U.S.consumers participated in the simulated search scenarios. Think with Google recently shared further information on how the simulations were conducted: Each of the verticals studies rated a little differently.

  3. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    One of the first steps a brand can take to improve the mobile experience is a mobile-optimized landing page, however, "our studies show that approximately half of all marketers indicated that they did not have mobile-specific landing pages," the...

  4. 4 UX Tips That Will Improve Your Content Strategy

    Will anything about the information included or excluded in this piece frustrate the consumer? A good UI uses white space to its advantage and makes the information easy to navigate. Instead of deciding whether you should focus on white papers or...

  5. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Information architects are often needed to create a large blog's user-friendly navigation system. Client interviews, field studies, and other website usability activities can help you confirm whether to have a blog.

  6. Google Penguin Got You Down? Work on Customer Service

    Many studies have demonstrated it is 5-10x more expensive to acquire a new customer than to retain an existing one. To get the information and resolution they seek: Not surprisingly, actually getting the service the customer is after is important.

  7. Dissecting Moz's 2013 Search Engine Ranking Factors

    You decide which information might be useful, try to gather and isolate data, determine which data is the most reliable and valuable and finally, form a plan for exploiting that data. I began this exercise fully expecting to find another of those...