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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Make sure you integrate each of the following to enhance the user experience and allow customers to interact with your brand on each of your local landing pages: Ironically, a lot of the things consumers are looking for may also help your local...

  2. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    When it came to integrating those social networks into retailers' product pages, most websites covered the social media bases; but coming in just ahead of the others in terms of integration was Pinterest's "pin it" button at 62 percent, versus...

  3. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    Marketers must shift their thinking from keywords to context when developing pages, posts, updates, and conversations that put the brand in the path of customers. This requires an expansion beyond promotion to provide answers to basic questions to...

  4. Pinterest Analytics: The Ultimate Guide to Tracking Your Site’s Performance on Pinterest

    This basic report shows you the URLs that people visited from Pinterest to your site, how many visits and pageviews to each, as well as the average visit duration and pages/visit. Let's review what's available when it comes to Pinterest analytics...

  5. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Google+ brand pages allow less features than individual accounts. The website affords greater flexibility in customizing the user experience with unique landing pages, soliciting feedback, inviting opt-in for future email communication, special...