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  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Always have content written or associated with a relevant industry professional/expert Link to articles that support/add value to any information given in the article Is there such a thing? That’s a question most SEOs, marketers, and business...

  2. Remarketing Across Ad Exchanges With DoubleClick Search

    Every PPC professional knows that remarketing is a no-brainer. Consider grouping your keywords into buckets like, "high-intent," "medium-intent," and "information-seeking. Whereas, Information-Seeking users may need to go to a Testimonials or...

  3. Top 10 Skills That Separate Real UX Designers from Wannabes

    They avoid describing users in terms of marketing demographics, such as marital status, income, and employment status, which provide no information to aid in the design process. More than denigrating wannabe UX designers, my intent is to help you...

  4. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Being able to authenticate a photo with corresponding information or website is vital. For example, when it comes to social networking or a dating website, with Sibir the user will have access to information that will notify them if the picture of...

  5. 4 UX Tips That Will Improve Your Content Strategy

    Will anything about the information included or excluded in this piece frustrate the consumer? A good UI uses white space to its advantage and makes the information easy to navigate. Instead of deciding whether you should focus on white papers or...

  6. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Adapted from "Information Architecture for the World Wide Web" by Peter Morville and Louis Rosenfeld. Information architects are often needed to create a large blog's user-friendly navigation system. I have clients who are members of professional...

  7. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    Nuggets of information are vital to effective optimization and management of a search engine friendly website that will deliver results. Just about every professional remotely related to the digital space is claiming some level of SEO expertise.

  8. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Staffed largely by professional journalists, the NASA Public Affairs Office operated more like a newsroom to rapidly disseminate information to the world press. This content output helped to feed a world hungry for information about America's space...