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  1. Top 10 Skills That Separate Real UX Designers from Wannabes

    UX design is not just about pretty graphics or button placement. They avoid describing users in terms of marketing demographics, such as marital status, income, and employment status, which provide no information to aid in the design process.

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    The x-robots-tag HTTP header is particularly useful if you wish to limit indexing of non-HTML files like graphics or other kinds of documents. Disclaimer: This information is from a Google patent and may differ in some of its real world application.

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Use high quality graphics and media assets designed to be easily shared (as allowable) in social media platforms. When we think about the role the former plays in the enterprise buyer's journey, events "are a source of information, education, and...

  4. FTC Tightens Online Disclosure Requirements

    Review the entire ad to assess whether the disclosure is effective in light of other elements — text, graphics, hyperlinks, or sound — that might distract consumers’ attention from the disclosure. When using a hyperlink to lead to a disclosure...

  5. AdWords Christmas List: 6 New Features Google Should Add in 2013

    When I want to see trends or spikes, I look at the graphics, but only occasionally. This seems like something petty, but graphics are just pictures. Coincidentally, I don’t have graphics display in my campaigns, because they don’t tell the whole...