Any hacker can exploit these holes in your security to read the entire contents of your hard drive, including confidential client information, your financial reports, your credit card information, and much more.
For example, a search for Starbucks returns threads related to the overall brand, location- specific brand such as Starbucks UK, products like the Starbucks Card and brand elements like the Starbucks logo.
It's still unclear exactly how we'll be identified, but presently, they seem to be leaning toward a digital "Information Card", which will be issued by the ID Provider we select. The premise of that was that even those making innocuous comments...
A consumer-packaged goods marketer can, for example, target heavy buyers of children’s cereal from data provided to Facebook by Datalogix that “includes loyalty card and transaction-level household purchase data with multi-channel coverage across...
One phrase I love comes from the "Robert Collier Letter Book" (first published in 1931): "This card obligates us only – not you. Instead, I’d offer them, risk-free, what they really want: information and wisdom.
You could have your customer service reps use a simple free tool like SurveyMonkey and potentially offer to enter customers into a sweepstakes to win a gift card for taking part. What information on your page were they surprised to learn?
Take coffee shop loyalty cards: if you start with 1/8 stamps on your card, then you’re 12.5 percent of the way to a free coffee. But when you start with a loyalty card that has 3/10 stamps, you’re 30 percent complete.
For you parents out there, which gets more attention, a report card with all As and one F or straight Bs? Quick points of information: There are 101 ways to get distracted with Quality Score and Share of Voice, but instead of diving into everything...
Because you don’t have to give these websites you interact with any information, your IdP will vouch for your name, address, age, social security, credit card and anything else that your IdP holds in their “verified identity” account of you.
In February, Parisian ad agency Buzzman launched "The Last Greeting Card Ever" - a hilarious case study-style take on the Mayan Prophecy as a 5,000-year long marketing campaign. When you're writing your campaign press release, be sure to include...
Some other exemplary applications of the techniques described herein can include, identifying website/e-commerce users by their behavior, identifying possible criminals or terrorists based on specific behaviors from a database of activities...
And while it is free, it does require a Bing Ads account set up with credit card information and is no longer accepting new merchants. Microsoft this week, during the holiday season, increased the public pressure on Google with its “Scroogled...
The new app lets users choose and then send a gift to any Facebook friend by attaching and sending it with an e-card, asking the gift recipient to fill in the shipping information. Last week, at an event shrouded in secrecy, Facebook unveiled 14...
And for absolute clarity, a reiterated explanation of how your credit card will be charged: Information Copying If the same information is required twice in the checkout process, make sure that a client can copy it instead of entering it again.
Security: If the site safeguards the user's privacy and the user feels confident in sharing the data asked in the form or feels confident using his credit card for payment then it adds on to the trust factor and this factor has the potential for...
These loyalty card programs have long been criticized by consumer advocates, who point out that they create a long data trail of our everyday purchases. Facebook assures privacy watchdogs the user data will be anonymized via encryption and that no...
The most active bank is Facebook, accompanied by Capital One's credit card offer. Limited information may be available on certain social media analytic tools, but examining paid Facebook ads provides an in-depth abundance of information.
It’s the latest addition to the comparison program that saw Google UK launch credit card and bank accounts comparisons earlier this year, at the top of the organic search listings. Early in the summer, the info box that appeared on hovering over...
But at least the game is more like Texas Hold ‘Em than 5 Card Draw. We have more information now from Google about what they want and how they think when it comes to ranking than we ever did in the past.
My colleague Andrew Devine just issued an fascinating Google+ whitepaper that offers insights to enterprise marketers based on what our internal team uncovered about Google+ Ripples, Google+ users, and other actionable information.
