would it be better as an infographic? I can see that topic turned into videos, an infographic, a group interview and so on. With an infographic, maybe your link target is a high-authority publication, so the incentive for them to link is an...
Debra Mastaler: The arts (music, movies and TV) and education industry have more infographic and egobait pieces done than necessary: how many times can you write an article on how hot Channing Tatum is or how to secure a loan for college?
Are you showing Google no one is at the helm while you spend all your time focused on cultivating the latest viral video or super infographic? Why Content Marketing is the New SEO". Is Google's love affair with content marketing usurping SEO?
If you're going to use an infographic, use an abbreviated version on Pinterest and then lead visitors to your site where they can see the full image. If you haven't yet incorporated Pinterest into your social marketing strategy, now is the time.
Note: if you're more of a visual learner, my company has created an interactive scrolling infographic to help illustrate the different learning styles for you. The answer lies in how they learn. Teach them to act or play their respective sports by...
You can also access the general findings infographic of the Mobile Path-to-Purchase U.K.edition here, which paints a slightly different picture than U.S.data. Here's the full infographic: Mobile is movin’ on up as a preferred device for consumers...
Would it work best as a video, an in‐depth report, an interactive piece, a blog post, an infographic or something else? While it is unknown whether the folks at Business Insider had seen the previous infographic by Mint or not, online readers still...
B2B Marketers Say Twitter is Now but Google+ Is the Future [Infographic] – Marketing PilgrimThe most popular platform among B2Bs? Yet Google+ will be 3x more relevant this year somehow, according to this infographic summarizing a B2B Marketing...
Often, we see content creation as a piecemeal endeavor – write a blog post, make an infographic, develop a white paper. Content Type: (blog post) (white paper) (infographic) Content Type: (blog post) (white paper) (infographic)
Infographic: How to Drive Better Brand Engagement on Twitter – Yahoo Advertising Solutions Bing hits back on AdWords enhanced campaigns. Lots of advertising revenue forecasts. A new Google Places for Business interface rolls out.
The biggest problem these face is that the sex appeal of the infographic is so high that many publishing sites don't care what they need to do to get it. First and foremost, I don't work for Google. This article represents my opinions, but my...
Another approach is to include data or research from relevant organizations in your infographic and shoot them a note about citing their work when the graphic goes live. You can also try co-branding an infographic with an authoritative, relevant...
Every site and every vertical is different so I wouldn't tell someone selling nursing home services that they need a cool infographic. We've come to a crossroads in the world of SEO over the past year or so.
When we speak about content we normally think of a specific end deliverable such as piece of collateral, infographic, blog post or competition. Holistic content marketing strategies are important across all online marketing disciplines.
As such, if a leather couch company is pitching them an infographic on vampires, the blogger will think two things: There are many reasons an outreach team can fail at earning coverage for a brand. The team can be made up of unqualified outreachers...
Embed an Infographic But publishers are suffering from infographic overload and are tired of cold email pitches. Also, be sure to add the transcription of the infographic to your document as well, to beef it up for search engine consumption.
Article content includes a well made image/data graphic/infographic with embed code, ‘Pin’ button, social media birdseed (Visual.ly makes this easy). But all too often the effort is sporadic, poorly planned, inadequately optimized, never promoted...
You would take the URL: http://www.mysite.com/awesome-infographic and make it relevant to the site you are promoting it on: http://www.mysite.com/awesome-infographic? These days, many link building methods focus on tactics that bring people...
I would not be surprised if at some point in the future we did not start to discount these infographic-type links to a degree. For a long time many publishers viewed link building as a practice that stood on its own.
This year, they've released an infographic (see below) that recounts all they have done over the past year to reduce the number of bad ads that appeared in the AdWords network. Citing that Google's business "depends on keeping people safe and...
