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  1. seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

    Or do you believe the user habits to be different, therefore causing the gap between Rank 1 and Rank 2? The most surprising points beyond that are the higher percentage in position 4 vs.on mobile, which seems to be related to user behavior (aka fat...

  2. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Product Listing Ads bidding on paid Google Shopping allows merchants to influence where they rank on Google Shopping, and how much exposure those product ads get. Google Shopping's ad program Product Listing Ads gives online merchants a lot of...

  3. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Social SEO Improved Search Rank 5. Advertising Value - Social SEO Improved Search Rank: e.g.social reviews, photos, or comments influencing search rank) GOAL: Drive More Web Traffic new organic search CTR − _____% old organic search CTR...