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  1. Elite SEM Wins Best Agency at U.S. Search Awards

    Elite SEM won big in Las Vegas last night. Entries were judged by a panel of 21 search industry experts, including Pubcon chief executive (CEO) Brett Tabke. The fact that our peers voted us best of the best is very humbling, and it's nice to know...

  2. What is SEM? Depends on Who You Ask

    The inability of the industry to come to terms on a definitive understanding of what SEM really is has drawn unsuspecting victims into thinking they are getting something they are not. No surprise, industry professionals and the clients they serve...

  3. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and more general issues related to Search Engine Marketing (SEM); Chicago Women Tech, a group of local women in...

  4. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    She stated that audience measurement is a tool for advertising and that people using search can only do so much with SEO and SEM. Over lunch and at sponsored networking events, it seemed as if no moment was spared as industry leaders compared notes...

  5. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    I personally strive every day to make a positive impact on the search industry by practicing SEM ethically, knowledge sharing, and examining the bigger picture trends. Many women are helping to shape the marketing world by sharing their insights...

  6. Top Level Trends of SEM Worldwide in 2010 and 2011

    The industry is growing fast, organizations such as Search Engine Marketing Professional Organization, Interactive Advertising Bureau, and Web Analytics Association have all been working hard to establish standards and best practices in...

  7. Unemployment Still Painfully High, But One Sector Is Begging For Job Applicants!

    He adds, "The Search Engine Marketing Professional Organization (SEMPO) recently announced that the North American SEM industry will grow 14% this year to $16.6 billion! However, there is one industry that is pleading for candidates, SEM (Search...

  8. SEMPO Adds Two New Working Groups: San Fran and the ATL

    They are becoming an increasingly popular way for SEMPO members to share ideas and expertise and, in the end, they benefit the SEMPO organization and the SEM industry. SEMPO (Search Engine Marketing Professional Organization) has announced two new...