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  1. Nomenclature: The Industry Case For and Against SEO

    I don't think anyone has ever been fully satisfied with the term 'search engine optimization', even in the earliest days. I use search marketing, performance analytics, website optimization and pay per click to describe the services Digital Always...

  2. SES New York Schedules First-time Affiliate Marketing Track

    Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include ClickZ for digital marketing...

  3. SearchDay | The End of the Beginning

    Search Engine Optimization in a Down Economy SEW EXPERTS: AU NATURAL During the last downturn, we witnessed Google become a leader in their space without a huge marketing budget. News from the Search Engine Watch Blog

  4. Half of British and Irish Marketers Use SEO for PR Purposes

    According to new research by Citigate Dewe Rogerson, 51.4% of marketers in the UK and Ireland use search engine optimization (SEO) tactics for public relations (PR) purposes. Learn more about the unique advantages blogs and feeds offer to search...

  5. The Ghosts of SEO Past and Future

    Or are there still people who believe trading links is still "new age" optimization? If there's breaking news in your industry, then post it on your site (consider adding a blog). Not only will you walk away with the knowledge and skills to be a...

  6. Dana Todd and Sarah Holoubek on SEMPO at SES NY 2008

    They highlighted key market indicators such as budget growth, search engine optimization (SEO) versus advertising allocations, price elasticity and market mix tactics. A highly sought-after speaker for international conferences such as Search...