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Industry Search Marketing Sem Firms

  1. Reputation Management: PR vs. Search vs. China’s Water Army

    This is one area where specialist firms in search or social media monitoring would go head to head with PR firms to compete for a slice of the market. As a brand marketer targeting China, it's easy to get local PR firms that hire the water army...

  2. BlueGlass Merges SEO/SEM firms 10e20, Search&Social, Brent Csutoras, Second Step Search

    The landscape for smaller SEO and SEM firms is starting to change. The real question, as raised by MediaPost, is whether such consolidation should be considered as "a positive move or for the search marketing industry", or if it should be seen "one...

  3. Q&A with Marc Poirier, Co-Founder and CMO of Acquisio

    Prior to Canalytics, he held various e-marketing management positions for technology and software companies that include Komunik - a Relational Marketing software vendor, Cognicase - a Canadian leading IT consulting and systems integration firms...

  4. Search Engine Optimization in a Down Economy

    Because SEO is a much more laborious process (companies must dedicate IT resources, copywriters, PR firms and others), it can be more difficult to get implemented. Even those of us who work in growth industries (as I would classify the SEO/SEM...

  5. Highlights from the SEW Blog: April 21-25, 2008

    The Top 3 Are In Search Engine MarketingWe asked John Skroly, VP of business development for Onward Search, what jobs Fortune 500 companies and top search marketing firms can't easily fill. SEM Industry Issues

  6. Dana Todd and Sarah Holoubek on SEMPO at SES NY 2008

    Sara Holoubek is a free agent consultant, advising growth firms and investors in the interactive technology and advertising sector for the past 2 years. With more than 10 years of experience building brands online, Dana is considered an SEM pioneer.