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  1. Elite SEM Wins Best Agency at U.S. Search Awards

    Entries were judged by a panel of 21 search industry experts, including Pubcon chief executive (CEO) Brett Tabke. They weren't playing craps or blackjack — well, they may have been — but the New York-based search engine marketing firm was named...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    And oftentimes these experts are not marketing folks. Understanding the availability of such experts within an enterprise organization to produce content is another key step in the planning process. Usually the best choice for creating content that...

  3. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    On the paid side you shouldn't miss PPC experts Kevin Lee and the author of this post, who will be sure to bring you up to speed on the state of the art of paid media, as well as hearing the latest on retargeting using data you already have and...

  4. SEO vs. SEM Timelines: A Medical Analogy

    Doctors and SEO experts don't have exact answers and must test different strategies to see what works and make adjustments when necessary. Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and...

  5. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    All seemed to enjoy the opportunity to interact and network with key industry experts. A culmination of several months' work and a year’s planning, ClickZ Live is the rebranded conference of the former SES and recognizes the ever-evolving changes...