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  1. The Evolution of SERPs and User Behaviors

    This is great news for real estate. As an industry, we talk a lot about Google (and search engines in general) getting smarter, and most of the time, that should be our focus. Our job is at the mercy of search engines and as they improve, we have...

  2. Last-Minute SEO - Here Come the Holidays!

    But then the bad news: your in-house SEO team or online marketing agency tells you it’s too late - maybe they can get some results, but highly competitive and valued terms cannot be reached without the risk of incurring Google’s wrath or at least...

  3. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    However, the good news is that you don't need to be a high-powered PR executive to build these lists. Put in the time to continue to foster these relationships and eventually you could reach the ideal point of being their go-to contacts within your...

  4. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    A weekly curated newsletter of articles and news pertaining to finance. Of course, you can include some of your own, but make sure you primarily include news articles and other timely and relevant posts and resources from other sources.

  5. Mobile Advertising Measurement: Winning the Long Game

    Over the past few years there has been significant progress in mobile analytics - and this is great news for mobile app marketers. Utilizing web analytics has been a standard practice in every industry for many years.