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Indian Elephant

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  1. The Content Marketing Elephant & the Enterprise

    The story of the blind men and the elephant is a widely known Indian parable that was brought to Europe in the 19th century by the poet John Godfrey Saxe. In various versions of the tale, a group of blind men (or men in the dark) touch an elephant...

  2. Experian Hitwise Launches Internet Measurement Service for India

    Although global marketers often dream of taming the Chinese dragon, the Indian elephant may get them farther, faster. The Indian market is now more measurable. Google India (www.google.co.in) was the most visited website in India, representing...