Build HTML and XML site maps to ensure search engines correctly index your site during the crawling process. The Search Engine Watch website is a great example of modern design with creative, yet simple elements, in it's navigation systems – like...
Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores, products, images, maps, and reviews into what was once traditional organic search...
Google uses web crawlers (a.k.a.bots or GoogleBot) to find and index web pages by following links. If you make your good content really hard to find, then Google can't crawl, index, and rank your content.
I would no-index these pages. Looking at your entire index through the lens of a website indexation audit will allow you to gain an understanding of what Google sees and indexes. No index tagging or robots exclusion should be considered in this case.
The SEO Starter Guide is filled with Google's advice on best practices to make it easier for search engines to crawl, index, and understand your content. Penalties from Google can be detrimental to your sales if you are removed from the search index.
A quick look into the Audience Buying Power Index (source: comScore Core Search custom, December 2012) between search audiences is also telling: The audience of each search engine can impact the searches being done and the ROI of your campaigns...
Ranging from the changes made by the search engines in the way that they index, judge, and trust content; to the increasingly savvy competitive sets in most of the “money” keyword categories – the static SEO function is one doomed to fall behind...
On the organic side, there are no guarantees on how long it will take Google to index SEO-related changes, such as title tags and meta descriptions, and even then Google may change what appears in the search results.
Using the meta robots tag, you can instruct the search engines to not index a certain page, not follow any links on the page, etc. You are telling the engines to not index the page! And that includes making sure you aren’t throwing the search...
SEO provided your site has been optimized wisely for the search engines and the search engines can easily index and extract the right context of the content to make it prominently visible on the search results for their users.
You will use the Tags field when creating a post to define your keywords.Allow the search engines to index your Category pages, but not your Archives and Tag Archive pages. Crawlers or bots will scan web pages on your site for inclusion in the...
Google Chrome “sees” traffic, but does NOT index postings. As knowledge of SEO practices moves from the cubicles of search engine optimizers to the boardroom, the standard metrics used by a group of very talented techies called webmasters are...
The search engine's awareness of these new connections stimulates their desire to engage (crawl), surface (include in index), and rank (display in SERP) brands that display a high level of trust and relevance to search queries.
In the meantime, both the Adobe Digital Index team and Search Engine Watch are interested in hearing your thoughts. As Tamara Gaffney observes on the Adobe Digital Index team has just performed two types of analysis to understand:
If the content looks like it'll be useful, the site has a history of providing useful content, etc.then we'll crawl, index, and rank. For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization...
Both of which have been baked into a very helpful index calculator. Bounce rate is one of those quality metrics that gets tossed around a lot in the search engine space. Not only is this a confirmed ranking factor and lends directly to user...
Submit a video sitemap to Google to make sure that the search engine spiders can find your video content and index it accordingly. Optimize your video's description with relevant keywords and include a keyword-rich description of your video to...
Obviously, if you think you have 1,000+ pages that you want Google to index and Google shows 10 indexed pages, you have a problem. Once you're logged in, click on "Health" and then "Index status" in the menu on the left.
In fact, in stories between SEOs there is anecdotal evidence that some author’s content cannot rank or index and that author has been marked. No more passwords is the main selling point of the NSTIC program to the User (Me), so it takes a lot of...
By reviewing the links in your main, footer, breadcrumb and any other supporting navigation you can quickly assess if you have duplicate content issues with pesky default pages (e.g.index.html). Ultimately, You are improving your site in the eyes...
