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  1. Goodzer Launch In-Store Product Search Map for New York City Shoppers

    Statue of Liberty Museum - amazingly, Goodzer has indexed products that can be found in the Statue of Liberty Museum, which illustrates it's ability to index anything. Search results display product pricing, real-time in-stock status, and distance...

  2. SearchDay | Setting up PPC Campaigns 101

    I've raised the number of business-critical keywords in the top 30 SERP positions by 25% or so and gotten all their pages in the Google index, a 46% increase. Interestingly enough, people go to Google and Facebook from Twitter.

  3. Common Problems with 404 Error Pages

    The last thing you need in the Google index is an error page. SEO covers many aspects of a Web site, and recommendations can usually be grouped into one of three buckets: technical, content, or linking.

  4. GenieKnows Its Verticals

    Having proven they could create their own algorithmic crawler and build their own search index, the company was faced with the absurd challenge of competing with Google as a general search engine. GenieKnows had already amassed a significantly...

  5. 2007: A Search Odyssey? Keynote Conversation with Matt Cutts

    Cutts led off by highlighting two of the key types of search engine index spam they're fighting these days at Google. A longer version of this story for Search Engine Watch members covers more of Cutts' talk, including a look at Google's indexing...