Facebook Removes Gun Sweepstakes – Fast CompanyGiving away AR-15s in exchange for Likes is indeed a violation of Facebook's advertising restrictions. One page out of millions gives Mozilla trouble with Google.
If Shakespeare was right and brevity is indeed the soul of wit, Comedy Central and Twitter are on the right track. That's because the comedy network and social media platform have teamed up to launch #ComedyFest, or what they are calling the "first...
Loose lips, indeed! Not long after Google+ was launched, I came to the conclusion that Google didn't build it as just another entry into the social arena. I was certain it ran a lot deeper than that. When authorship launched, it seemed to support...
Clever move, indeed. It has finally come to a close with the University of Louisville Cardinals capturing the title over the University of Michigan Wolverines on Monday, April 8 in a close and heart-pounding game.
Google may not be completely altruistic, but they may indeed have a pure desire to advance technology in the world today. For all the hype about Google Glass, not much has been said about how it's going to change Internet marketing.
They'll indeed go up as more SMBs will cause more competition across fragmented locales. BIA/Kelsey's Leading in Local Conference in Boston this week spotlighted Google's Enhanced Campaigns among many themes.
Indeed, the possibilities seem endless, if little is yet known about how, when, and where Facebook will incorporate the feature. Although there has been no official announcement or comment by the social media giant, the long-rumored idea of...
Indeed, International Women’s Day is all about celebrating the achievements of women past and present. Many women are helping to shape the marketing world by sharing their insights and expertise on sites like Search Engine Watch and at conferences...
Indeed, Google’s special logo today tries to include as many different female faces as it can. How do you create a Google Doodle that fairly represents women of all shapes and sizes? That was the challenge for Doodle artist Betsy Bauer, who...
If that is indeed the question, this is a great piece on how to get to the heart of that matter. Every single tome on the subject of copywriting will tell you that your ad copy requires a singular call to action – the idea that in order to make...
Bloggers will look at your site and if they don't see any proof that you are indeed an expert on that topic, they won't want to work with your brand. The team can be made up of unqualified outreachers who don't have the skills necessary to get...
Indeed, from a cost to returns ratio, the creative is arguably the most important part of a campaign. In the age of big data and analytics, it can be easy to forget that your campaign is ultimately only as good as your creative.
It could indeed be argued that Enhanced Campaigns will force a learning curve for aptitude in mobile search advertising. SMBs should indeed end up better for being forced into this world. The latter has taken on many forms, such as free coaching...
It does indeed work, most of the time. CPA starting to get high? Lower the bid price to compensate. That's the automatic reaction for a lot of us who run paid search campaigns on the Google Display Network.
Research Online, Buy/Purchase Offline (ROBO/ROPO) – or indeed the opposite – are trends that aren't going away, and further complicate understanding the activity that this spend drives. UK and other markets, with a predictable surge having taken...
While a lot of marketing and advertising spend can indeed be measured easily online clearly defining the value of content creation is more difficult. 2013 is the year digital fully embraces a content-led future.
Indeed, 2012 was the year link building changed. Another year has come and gone. For link builders, 2012 may well be remembered as the year that link building truly changed forever. There have been hints over the years that the engines were getting...
Although overall marketing budgets may indeed take a hit, savvy SEO folks should answer the following questions to be prepared with ample justification for optimization projects, as well as an understanding of whom to race to the budget pool.
Writing can indeed be tedious but think of the question above. I'm proud to say that I've never been responsible for a site that has been punished by any of the Google Panda/Penguin updates. I've seen my fair share of Google fallout though, usually...
Comments: Personally one of my favorite tools on the list; a very underutilized and underpublicized tool indeed. Whether you're a seasoned online marketing veteran or new to the industry, it's very important to know all of the different tools at...
