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  1. PR & SEOs Listen Up! HitTail is Back to Make You Panda Proof

    Regardless of algorithms, links and anchor text, this little fact of the internet elucidates the inalienable right of content creators on the web. HitTail originated from blog land amongst a subset of web users who, from the beginning have been...

  2. 3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real

    This will involve using tools like Google Webmaster Tool or Open Site Explorer to analyze your incoming links and identify the bad seeds. Google’s most recent Penguin update has caused a storm of controversy since it began cracking down on search...

  3. 10 Ways Rehashed Content Fails Your Website

    Search engine algorithms look for incoming links as a way of deciding how important a page is, in the wider context of the web. Sure, you might rank higher thanks to your keyword cramming, but you won't generate inbound links.

  4. Panda DNA: Algorithm Tests on the Google Panda Update

    We also looked at aspects represented in the incoming links of our domains. We chose to work with new content for every site, but we made sure the domains had a different history in inbound links. The domains that were affected early on had one...