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  1. Google & NORAD/Microsoft Go Head-to-Head with Competing Santa Trackers

    For the second year in a row, NORAD (North American Aerospace Defense Command) is using Bing Maps for their annual Santa tracker. Last year was the first NORAD joined forces with Bing, after working with Google Maps since 2007.

  2. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    If the user continues to search for a particular attraction, in this example the San Diego Zoo, the search results will continue to pull the most updated information mainly through Google Maps. Companies with multiple retail locations can benefit...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Google's hegemony in the browser extends here as well – in addition to the main search app, Google owns an additional four out of the top 10 mobile apps on the market (Maps, Play, Gmail, and YouTube) and is taking the lead in moving away from a...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has "improved driving, transit and walking directions, as well as up-to-the minute traffic incidents notifications...

  5. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Google Treasure Maps Google has introduced Treasure Mode to Google Maps. The maps let you explore 2D landmarks as you explore for hidden treasure chests. And as Google warns, "Treasure Maps is our Beta Maps technology and has certain system...

  6. Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?

    I use Yelp to find restaurants, the Weather Channel app for local weather, Google Maps for directions, etc. This is a simple example that illustrates the difference between the kinds of results Graph Search returns and how search results from...

  7. Digital Swag from SES Chicago: Free SEO & E-Commerce Takeaways #seschi

    Check out this piece in Retail Online Integration where he maps out a tool to better optimize the relationship between the product catalog and keywords. Bing Ads Intelligence Tools On the Bing Ads Intelligence download page, you’ll also find a...

  8. Desktop Map Searches Increasingly Shifting to Mobile

    Apple’s recent foray into the maps market, in which they scrapped Google Maps from the iPhone 5 in favor of Apple’s own maps offering (which hadn’t worked through all the kinks) reminded me of that game and how unhappy I was when I got my...

  9. Mobile Search iPhone Dance-Off: Google vs. Bing vs. Yahoo vs. Wolfram|Alpha

    Bing offers clean, easy to read results that can be sorted by all, news, videos, images, shopping, local and deals. Tap the magnifying glass in the search bar and narrow the search by Web, Images, Local and News – significantly fewer options when...