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  1. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Congress cannot stand by and do nothing while some of America's most profitable and productive industries are under attack," said his statement responding to the White House. Lamar Smith, its chief sponsor, vowing to bring it back for markup in...

  2. How to Use QR Codes for Better Conversion Rates

    In-House Facebook "Like" Promo Failure to comply with golden rules #3 and #4 is currently an epidemic amongst U.S.marketers. Do not be mesmerized by the QR code and forget logical sense of purpose, design, and usability in your marketing.

  3. The Call for Call Tracking Is Answered

    The platform seamlessly integrates with existing in-house and third party call tracking solutions, such as Century Interactive, Clickpath, MarchEx Call Analytics, and Mongoose Metrics, which means that marketers using would not need to invest in...

  4. PPC or SEO? The Ultimate Search Marketing Battle - SES San Francisco

    Benu says you cannot build a strong house without a good foundation. Marketers spend more on PPC; it's a proven channel. Mark Jackson (Vizion Interactive) is the moderator come referee, with fighters Rand Fishkin (SEOmoz), Melanie Mitchell (Digitas...

  5. Enter the Search Engine Watch Awards by July 17, 2009

    Jessica Bowman, SEO Strategist and in-house SEO Expert, SEMinhouse.com The SEW Awards will honor 14 outstanding search marketers, search engines and technology providers, as judged by a panel of industry experts and the Search Engine Watch...

  6. Google and the Obama Administration

    Unfortunately, the Google White House isn't representing the people. Don't miss the definitive event for U.K.and European marketers, corporate decision makers, webmasters and search marketing specialists!

  7. Why Retailers Should Be Day Trippers to SES Chicago

    As Search Engine Marketing (SEM) grows in popularity, many companies are attempting to handle the SEM function in-house despite the inherent complexity and challenges. Join us for a spirited discussion and get a chance to meet some of these...

  8. Usability and SEO

    The more that we, as SEOs, can understand what he means here, the better quality service we'll provide our clients (either in-house or agency clients). Again, if we (as Webmasters, SEOs, marketers, CEOs, whatever) focus only on the user experience...

  9. Search Headlines & Links: April 9, 2008

    Steps To Develop In-House SEO Functionality, Search Engine Land Why search engine marketers should attend SES Toronto 2008Search engine marketers on both sides of the Canadian – American border should attend Search Engine Strategies Toronto, which...

  10. Highlights from the SEW Blog: February 25-29, 2008

    SEMPO Running Agency Salary SurveyHaving successfully completed an in-house search marketers' salary survey, the Search Engine Marketing Professional Organization is conducting an online salary survey of agency-based search marketers.