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  1. 73% Lose Trust in Brands Due to Inaccurate Local Business Listings [Survey]

    For example, only 39 percent of marketers surveyed researched locations before leaving their house. The study also compared marketers’ behaviors against the average consumer to see how they compared. Another 39 percent of marketers used their...

  2. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    During the last State of the Union address (#SOTU), the White House media team prepared content and tested 26 different hashtags. The next day (January 29) the White House focused on only seven of these hashtags and the vast majority of its tweets...

  3. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    That's like having a house, but putting all your money into repairs to hotel rooms you're staying in. But is it also one of the most overused and abused words you might hear from online marketers? No doubt about it, content marketing has a stamp of...

  4. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    Therefore, the Internet Marketing Ninjas build expertise and authority through in-house content and authorship. When asked about the most important tool in the service suite, he stated that the Import Tool is a streamlined method to helps marketers...

  5. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    According to CEO James Agate, involvement with Covenant House was a really enjoyable one, “it was about bringing clients together, rallying around a cause that we care about, and showing that we are human, not just link building machines”.