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  1. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    The AdWords game is a lot like real estate – it's all about location. You don't need to be card shark to tip the odds in your favor, but you do need to understand the rules of the game – whether you like them or not – if you want to play.

  2. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    From a tour of a restaurant's ocean view to an interview with a conference speaker, people want to watch more video across industries, products, and services: percent of all respondents would like to see more product description or service...

  3. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Remove the In-App game category from your campaign. Here's a screenshot of this in-app game category in the AdWords interface: Our GDN targeting found the right people based on cookies, or browser history, or search query history and that is great.

  4. We Love Google, We Love Google Not: 6 SEO-Inspired Valentine's Day Quotes

    Even if getting back to the best rankings you've ever had may not be in the future, that doesn't mean it's game over. This is also a good time of year to search for quotes about love and romance, whether you want to write a valentine or you're...