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  1. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: Apply these segments to any report with unique visitors as a dimension to determine share of voice by U.S.city for your brand. Advanced prospectors profit because they know where to look to find the nuggets, while...

  2. Google Doodle Spotlights Ella Fitzgerald

    Fitzgerald, also dubbed "The First Lady of Song", recorded more than 200 albums during her career that began on an Amateur Night at the Apollo in Harlem, New York, in 1934, and ended with her last concert in 1991 at Carnegie Music Hall in New York...

  3. International Expansion: Break Down Barriers With Google+ Hangouts

    Example: Let's say you're located in New York City, and your client is located in Sydney. Expanding internationally is extremely challenging. You may want to consider building out an international presence to help your business grow for many years...

  4. March Madness = Search and AdWords Madness?

    The most popular city for the page is Louisville, Kentucky (go figure), and the most prevalent week was the week leading up to the championship game. Occurring every spring, March Madness is the one time during the year when the public becomes...

  5. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    If you click on that "city", then click on Traffic Sources or Content and you'll get a special April Fool's message: Created in partnership with legendary improv comedians from Chicago's Second City Communications, the Levity Algorithm is carefully...