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  1. Amazon, Best Buy, Bank of America Top Mobile Search Advertisers in January

    AdGooroo this week highlighted the top advertisers in mobile search based on impressions for the top 50,000 keywords in U.S. WellsFargo.com: Ranked 9th in mobile search at 11.5 million impressions; but 137th in desktop/tablet search at 12 million...

  2. Yandex & Google: A Big Change for Russia's Display Ad Market

    In 2012 Yandex created its own real-time bidding system for auctioning ad impressions to advertising systems. Today, we are finding it much more effective than classic display media buying due to the fact that the conversion rate can reach more...