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Impressions

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  1. Bing Ads Launches Close Variants for Broad Match Modifiers

    Bing Ads says it is launching close variants for broad match modifiers in the U.S.market to help advertisers maximize the impressions relevant to their modifiers. In other words, Bing says ads will now also be displayed when users have queries with...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Also, by clicking the Top Pages report, you can view all of the landing pages receiving impressions and clicks from mobile users. That includes the number of impressions, clicks, click-through rate (CTR), and average position.