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  1. How to Identify Non-Ranking URL Page Types Using Google Site Search

    There isn't an SEO in existence that doesn't love crawling a site. Take a look at what might be considered the longest advanced Google search ever: site:google.com/drive/ -site:docs.google.com -site:picasaweb.google.com -site:developers.google.com...

  2. Google Supports New Schema for Multiple Business Phone Numbers

    At the very minimum, most site should use authorship markup. Site owners concerned with local SEO should really be taking a look at it. In the age of location-aware, semantic search, it's ever-important to have the search engines understand your...

  3. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    Whenever you can make your site or your persona be an authority in your particular market area, not only can you benefit in the search rankings, but you can also benefit simply from other members within your market area perceiving you as an...

  4. The Smart Way to Optimize Your Amazon Sales Strategy

    Clearly there are some potential risks such as not having proper attribution data since we can’t place a pixel on Amazon’s site or Amazon displaying other sellers under new and used on your listing. Then, the next most important content area is the...