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  1. 5 Content Lessons & SEO Opportunities From Bloomingdale's

    This helpful guide for the fashionista is also fresh content for the search engines. Stay Fresh, Stay Relevant To Customers and Search Engines Bloomingdale's understands its customers and made that search easy with an interactive Denim Seeker feature.

  2. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    Branded apps or websites are the clear favorite, while search engines are still an essential tool, and so on and so forth. But when a tablet user accesses their device to search for information, browse, research, etc.have location in mind – 45...

  3. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    Search engines: Changes to algorithm, updates, SERP updates, market share. Proving the Value of Your Search Campaign: Tangible SEO Metrics Carl von Clausewitz, the Prussian military thinker, widely acknowledged as the most important of the...

  4. BloomReach Adds 4 New Metrics to Measure Page Quality

    What there hasn’t been – other than whatever search engines might be using on their own – is a way for a marketers to be measuring it. Co-founded by an ex-Googler and search quality team member, BloomReach and its CQM technology has been used in...