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  1. Nuances of Spanish Language Search Marketing

    A canonical tag will make multiple pages considered as one page to the engines and it does this without redirecting visitors to a new URL. Having duplicate content can result in loss of traffic, poorer rankings, and lower relevancy for engines.

  2. Google Supports New Schema for Multiple Business Phone Numbers

    In the age of location-aware, semantic search, it's ever-important to have the search engines understand your business, be it department-specific or location-specific. If you haven't been using any rich markup schema on your website, you're missing...

  3. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Savvy SEOs know to track rank across search engines, mobile devices, local, and global in 2014: The 2014 Search Marketer Survey by BrightEdge aimed to uncover the sentiment around some of the burning questions of 2014, like, "How do we measure our...

  4. SEO for Startups & New Businesses: An 11 Step Plan

    Search engines are geo-locating results more and more – not just the local results block but the core web results as well. Social authority, in most cases measured by a given persons G+ profile, has the potential to become a major ranking factor in...

  5. So... You Think SEO Has Changed?

    SEO (still) isn't dead and won't be until the day that search engines can no longer drive significant traffic to websites (which won't be for a long, long time, if ever). Furthermore, with just a few exceptions, the only thing that has changed...