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  1. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Although reverse image searching may not be the most in-demand function of a search engine, Yandex believes it is one that will grow in popularity. Yandex users will now have access to reverse image search, "Sibir," which is the Russian word for...

  2. Top Brands Now Testing Pinterest Promoted Pins

    In October, Search Engine Watch covered the promoted pins debut, saying the advertisements may not be transparent enough. Judging from the latest image from Pinterest, it doesn't look like there have been any modifications to the look and feel of...

  3. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Search Engine Watch recently chatted with Chris Adams, co-founder and CTO of gShift to talk about the state of "(not provided)" data, what SEO professionals and content marketers should be looking for in terms of data features, and how gShift is...

  4. SEO for Startups & New Businesses: An 11 Step Plan

    Making sure you create search-engine friendly code. Shuttle Image Credit: Alexander Stirn/Flickr I often tell clients that local is the "back door" into competitive search results pages. Search engines are geo-locating results more and more – not...

  5. 26 Free Must-Have Tools for PPC Success

    Soovle serves up common searches on a multitude of sites, including YouTube, Answers.com, and Amazon, in addition to the usual search engine subjects. Use it to create audiences, play around with targeting, and create an image bank for your campaigns.

  6. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Many marketers are over the moon about the 'new' concept of content marketing as a key component to SEO, few realize that content marketing has been around for 50 years in an offline world," said Scott who attended his first Search Engine...