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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

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  2. 3 Building Blocks for Content and Search Marketing Success

    Image source. The search-marketing environment that we live, communicate, and work in has changed rapidly from a once siloed landscape to a connected, innovative, and consistently changing ecosystem. Content has become the catalyst that drives...

  3. Movie-Themed Halloween Costumes Lead Google Search Trends

    Image Credit: Google What will the most popular Halloween costumes be this year? Google's top trending searches for Halloween costumes give us a good idea that movie-themed getups might be seen on most trick-or-treaters this holiday.

  4. Is Google’s Knowledge Vault Smarter Than Siri and Cortana?

    Image Credit: Stone Temple Consulting Image Credit: Stone Temple Consulting Image Credit: Stone Temple Consulting Image Credit: Stone Temple Consulting Homepage image via Shutterstock. In order to see just how effective this technology is, SEO...

  5. Drive Your Clicks In-Store With Local Inventory Ads

    As well as the price, title, and image, these ads will also display a store marker. This new ad type is the perfect way to reach users while they are moving from online search to an offline purchase. Local inventory ads are a new version of a...

  6. SEO Is No One-Trick Pony

    There are certainly many other elements that can go into a "full service" SEO engagement (I haven’t even talked about local SEO, video SEO, image SEO, mobile, or a number of other things), but I hope that this has helped to shape the discussion of...

  7. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    Homepage image via Shutterstock. To prepare for the holiday rush, there is a lot for search marketers to get right. A dive into search data shows that searches on Black Friday peak around 5 a.m. Today we’re diving into the top two shopping days...