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  1. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Google says it wants to help businesses put together an accurate image of their customers through Google Analytics. Omission of Organic Search Data Eliminates a Fully Accurate Image of Customers Google Tag Manager (GTM) is designed to enable...

  2. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    For a Saturday alone the results (release views, headline impressions, video and image views, and links clicked) were impressive. With little more than a smartphone and some video editing software, a small business can produce a video with a...

  3. 14 Tips on How to Become a More Efficient SEO Professional

    Image Credit: imgur If you’re editing a lot of data you might need to view how changes in one area make a difference somewhere off-screen, perhaps in another worksheet tab. Simply return to the area of your worksheet that you're editing and the...

  4. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Consider social analytics, social sign-on, ratings/reviews tools, YouTube paid account, video editing software, mobile app downloads, image subscriptions, etc. Be sure to include resource time, equipment rental, shoot fee (e.g.location), and...

  5. Google Catalogs Design Tips: How to Best Showcase Your Products

    Rounded rectangles with black borders indicate a web snippet or image gallery annotation. With the annotations showing, take a screenshot of your browser window and save the image. Open the screenshot in any image manipulation program and crop it...

  6. Google Buys Instagram Rival Nik as Google+ Passes 400 Million Users

    For nearly 17 years, we’ve been guided by our motto, 'photography first', as we worked to build world class digital image editing tools," Nik said in a statement announcing the deal. Based out of San Diego and Germany, Nik develops a number of...