SEO News

If You Can Dream

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  1. How to Report Organic Search Traffic Gains After Filtering 'Bad' Traffic

    This particular client is a bit of a "dream client. As I'm sitting here, I am awaiting a response from a client on renewal of their SEO efforts. Not because they are a big name or spending a ton of dough…it's because their project has been...

  2. 3 Ways Attribution Modeling Can Help You Work Smarter, More Effectively

    If you answer "very often", you're a digital marketer's dream. How often do you walk into a store you've never heard of, on impulse, and buy the first thing you see? You, the uninformed and impulsive buyer, provide the first- and last-click...

  3. OK Google: 'The End of Search as We Know It'

    Little did I know, I would grow up to become the person responsible for building my dream for the entire world. "People communicate with each other by conversation, not by typing keywords -- and we've been hard at work to make Google understand and...

  4. Mobile Marketing: Connecting With Your Audience on the Move

    This is a dream use case of digital marketers today, as their ultimate goal is – and has always been – to reach the right person with the right message at the right time. Mobile marketing is bringing consumers and marketers closer to that dream.

  5. How to Create ‘Passion Pieces’ That Inspire People to Link

    Taste the hops, live the dream. No one links to boring pages. Some of the most important pages in telling a client’s story are as dull as dishwater – and without an iota of passion. Yet somewhere hidden within any client there’s a reservoir of...

  6. PR & SEOs Listen Up! HitTail is Back to Make You Panda Proof

    For the record, my dream is that HitTail and Wordtracker team up and make babies. New CEO, Rob Walling's plan was to quietly relaunch his new acquisition with as little fanfare as possible. It was a Facebook ad for HitTail, saying SEO Is Dead...

  7. As Goes Paid Search, So Goes the Election?

    The 23 keyword terms sponsored by barackobama.com that gained the most impressions pre-election included both Barack and Michelle’s names (and Bill Clinton’s) as well as several topical issues of importance to Obama’s supporters (Obamacare...