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  1. Recharge Your PPC Profitability: 5 Ways to Diagnose & Treat a Paid Search Slump

    Now that you have identified which campaigns to work on and which metrics have been under–performing, you can quickly dig deeper into them to identify the solution. Speak to other channel managers or the director of marketing to get to the root of...

  2. Google Struggling to Create System to Comply with UK ePrivacy Directive

    We have a popular destination site, an ad network, a browser and an analytics solution that's almost a mini-microcosm of the internet when we have an internal meeting to discuss what we are going to do, so it's taking a little bit of time.