Amanda Watlington answers my questions about optimizing podcasts Why should we be thinking about using audio and podcasts? Universal search and the inclusion of audio and video content into the main search pages is an opportunity for marketers to...
Preparation was the name of the game at today's Search Engine Strategies Chicago “Podcast distinguish between your episodes and be sure you know what your keywords are in your space for optimization of your tags and, if you decide to abstract...
As most readers know, Search Engine Watch concentrates primarily on developments in searching across the entire web. However, there's an entire other category of search that's of interest to many people -- search tools and products that make sites...
WebTrends Log Analyzer is a popular log analysis program that can, among other things, extract the actual search terms people have used to find your web site. This page provides more information about using WebTrends for keyword analysis.
