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  1. SearchDay | Social Media Madness -- The Sweet 16

    The group's charter members include executives from IAC, Dow Jones Online, The . Social Media Madness -- The Sweet 16 SEW EXPERTS: BRAND EQUITY In the spirit of College basketball's upcoming March Madness tournament, we've got the "Sweet 16" of...

  2. 10 Ways Twitter Can Make Money

    A company called MyWay (part of Diller's IAC) made some serious bucks off these portal wannabes. Google understands that social media is their most daunting of competition. How do the search engines make money?

  3. SearchDay | Should You Target the Head or the Long Tail?

    IAC is the parent company of Ask.com. Before his stint at IAC, Genachowski was Chief Counsel to Chairman Reed Hundt of the Federal Communications Commission under the Clinton administration. Obama to Nominate Former IAC Executive as FCC Chairman...

  4. 50 Most Memorable Moments in Search for 2008

    IAC, parent company of Ask.com, splits into five companies. Google launches Ad Planner, a media planning and buying aid for media buyers. It was one heck of a year for the search industry. So they offered up a search advertising deal to Yahoo!