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Hypothesis

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  1. 4 Amazing Things You Simply Must Know About Sensational Headlines

    Our hypothesis at Conductor when it came to why the headline types in our study resonated the way they did was that given the millions and millions of blog posts, emails, video, and social content created on the Internet each day vying for our...

  2. Dissecting Moz's 2013 Search Engine Ranking Factors

    We make our observations, form a hypothesis, and step gingerly out onto the ice. Imagine playing a team sport, where your team could be penalized at any time, but you and your teammates have only a rudimentary idea of what may or may not trigger a...

  3. Big Data = Big Trouble: How to Avoid 5 Data Analysis Pitfalls

    You have a hypothesis in mind but you are only seeking data patterns that support it – ignoring all data points that reject it. You use that as the sole data point to prove your hypothesis, completely ignoring the fact that none of those leads was...

  4. Higher Education Searches Rise on Google, Reveal Marketing Opportunity [Study]

    The hypothesis here is that students are more interested in potentially staying closer to home, are more interested in offerings where they have either a campus or they have some other way of interacting with the community or teachers or the...