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  1. So... You Think SEO Has Changed?

    Keyword research is still the same exercise in human behavior modeling and understanding how people are using language to search. Search engine optimization remains an important part of the digital marketing landscape, and the path to long term...

  2. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Content marketing is all the rage today, but did you know the greatest marketing case study in human history actually occurred in the late 1960s and early 1970s? Write like a human, not a Martian. Many marketers are over the moon about the 'new...

  3. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    However, audiences are human and much more likely to forgive errors or offenses when some good will has been established in the context of availability. Resistance to change is human. It's human nature to be drawn to drama and controversy, so bad...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Chinese Google’ Opens Artificial-Intelligence Lab in Silicon Valley – WiredBaidu's new lab is researching "deep learning", described as "an emerging computer science field that seeks to mimic the human brain with hardware and software") not too...

  5. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    We identified Gary Cohn who was awarded the Pulitzer Prize for Investigative Journalism 1998 for his Baltimore Sun story, The Shipbreakers, which, among other detailed narratives, revealed the human hazards created by asbestos exposure in the...