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  1. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    Use a good spam scrubbing software to flag bad comments, limit links, and make sure to have some method of human moderation. Basically, Google will decide to not rank your site prominently in its search engine results pages (SERPs) should your site...

  2. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    An answer to every question, a solution for every problem” was the baseline for human information needs. Perhaps not a totally original idea as Professor Vannevar Bush had a similar thought back in 1945 when he argued in the Atlantic Monthly that...

  3. Google’s Rating Guidelines Adds Page Quality to Human Reviews

    A new version of Google’s human rater handbook has hit the web. However, the feedback from Google's human raters no doubt play some part in the roughly 500 algorithmic tweaks that occur every year. Here's a look at the page quality rating task page...

  4. Superfish Debuts ShapeRank for Visual Search; Near Matches More Exciting Than Exact

    Ironically, as a human being with the innate ability to recognize objects, such a problem is one that we cannot "compute" – we know instantly they are different objects without thinking about it. Superfish say that this additional dimension of...

  5. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    Use the Human Face: A favorite of mine and proved by many leading companies, including 37Signals to boost conversion. Show a human face at key points in the process and you will sell more. Show a Phone Number: People want to know if you're real and...