SEO News

Human Capital

  1. You Are Not in Control – #RIMC 2012 Highlights

    The annual conference, which takes place in Iceland’s capital, is organized by Kristjan Mar Hauksson, SES speaker, SEMPO board director, and founder of Nordic eMarketing. Distortion: It's human nature for people to desire to be presented with views...

  2. The Google Killer No One Dares Discuss [Best of SEW 2010 #5”

    Just a few miles away from where I write this article lie the ancient remains of Carthage, the one-time capital of the Carthaginian empire of Hannibal and his elephants. In fact, throughout human history, by far the commonest source of shared...

  3. Happy Birthday Google. 12 Years On, Then & Now

    Less than 12 months later, Google Inc had secured $25 million from Sequoia Capital and Kleiner Perkins Caufield & Buyers. Which, in human terms, means it is almost teenager! Yahoo, also a project originating form Stanford, arguably Page and Brin's...

  4. Optimize Your Brand for Sharing and Social Search in 11 Steps

    The stature of one's social capital ultimately contributes to the hierarchy, placement, and findability of the content and social objects we share online. Employ the Human Algorithm Google is already experimenting with a human algorithm of sorts...

  5. Search Ad Tools Help Manage Complexity

    WebTrends comparative analysis of advertisers spending $30,000 (or more) per month and focused only on media spending, not the total cost (human capital investments) of expenditures for advertisers optimizing for Return on Advertising Spend (ROAS).

  6. Agency Leadership -- Imparting Your Vision

    You're involved in discussions about finances instead of keywords, involved in building sales incentives instead of building links, and reading about venture capital instead of the latest Google updates!

  7. Yellow Pages and Search

    Yet, as venture-capital dollars flow freely and alternative search engines try to map the human brain, there's something you should know. Not for a lack of trying, search sites have masterfully found content to support search queries; content just...